Our new coffee cafe brand, OutrightX, is an extension of Outright Coffee brand with a new image which is more trendy and our target customers are youngsters.

Logo

The “X” can be express service / lifestyle Expression.

Colour

It’s the color of the sun, smiley faces and sunflowers. Yellow is a color that’s happy and youthful color, and it grabs your attention with its hope and positivity.

Slogan

When Coffee is beyond beverage, it’s a lifestyle Xpression